Taking the Battle to Colds and Flus Before they Start! Casey E. Palmer By: Casey Palmer Brought to you by Jamieson and TheCo As soon as your kids are old enough to interact with the world outside your home, it doesn’t take long for them to start bringing germs home with them. Up here in the North, we know what’s coming once the school year starts. We try to deny it—after all, with temperatures breaking 40°C in the summertime, who could imagine things otherwise—but colder times will be soon upon us, and with them come cold and flu season! You remember what it’s like—the scratchy throat. Stuffy nose. A cough that just won’t quit. All you want is relief, and you’ll do anything you can to get it. Too bad you didn’t have something to help you fight those symptoms off when they first started showing, right? But modern times mean modern science, and fortunately, we’ve moved past the days of old wives’ tales and home remedies that didn’t quite do the trick. This cold and flu season, Jamieson wants to show you exactly what they have up their sleeves! Jamieson Cold Fighter and Vitamins — Keeping You One Step Ahead of the Viruses that Want to Take You Down! The big question is this—how do you get the vitamin that’s right for you? It often feels like there are as many vitamins as there are letters in the alphabet, with a number thrown in now and then for added effect. (We’re looking at you, B12!) Unless you’ve studied nutrition, it can be hard to know what you need for your body, but Jamieson wants to make it easier for you to get the natural substances you need to fight colds the first time—who wants to trek out to the drug store when they feel dead to the world? So for the colds that ail you, Jamieson presents: Jamieson Cold Fighter Softgels and Jamieson Cold Fighter Chewables, natural and effective ways to fight off viruses with a combination of Echinacea, ginger, vitamin C and zinc. Jamieson Chewable Vitamin C, which is a powerful antioxidant that supports a healthy immune system And Jamieson Vitamin D, the sunshine vitamin that’s essential for bone and dental health and one of the four natural health products in the Jamieson EssentialsTM program, four products that Jamieson’s scientists and nutritional experts have identified as sorely needed in Canadian diets from coast to coast So if you want to stay strong this cold and flu season, Jamieson Cold Fighter will put you a step in the right direction! Staying Healthy Isn’t Easy — Get Jamieson in Your Corner! Maybe you’re already knee-deep in coughs and colds as your kiddo starts daycare for the first time. Or perhaps you’re just anticipating the months ahead as our immune systems take a beating with the fluctuating temperatures and just about anywhere warm becomes an incubator for microscopic heebie-jeebies. But you needn’t face your invisible enemy alone—Jamieson Cold Fighter will keep you well-equipped to stay healthy, stay active, and stay out of your bed just wishing it’d all be over. Good luck out there, and until the next, I remain, –case p. Disclaimer: I wrote this piece in collaboration with Jamieson to get my fellow Canadians ready for the cold and u season ahead. I received product and compensation for my efforts, but all thoughts and opinions remain my own—including the fact that you need to be one step ahead of the viruses this season! It’s just good sense! Good luck!