The Co.’s fashion correspondent Jenn McNaughton is back with an inside look into this year’s Toronto Fashion Week.

 

Toronto Fashion Week Name

 

As Toronto Fashion Week begins for yet another season, here’s what you need to know for the week ahead:

 

  1. MasterCard out, Toronto Fashion Week (TFW) back in. IMG announced that the week-long event, formerly known as World MasterCard Fashion Week for the last few years, will regain its namesake title; World MasterCard took over as title sponsor in March of 2012. Alongside the name-change, consumers now have more access to shows with the ability to buy general admission or premium hospitality tickets thanks to American Express. Got a spare $847 to drop? That’s going-rate for front row and lounge access. $$$

 

  1. While the studio space under the tents is no longer (all shows held at David Pecaut Square are now runway exclusives) more and more designers are opting to show at off-site venues for a more intimate feel. Renowned label, Mackage will reveal their collection at an alternative location as expected, with Judith Richardson and Charles Le Pierrès of Judith & Charles following suit, posting up at Momofuku’s Daisho restaurant.

 

Momofuku Daisho

Image: Caroline’s Culinary

 

  1. Montreal-based womenswear label, UNTTLD, will show their collection since obtaining sponsorship and mentorship opportunities after their Mercedes-Benz Start Up (MBSU) win last fall. The top prize enables them year-round access to industry professionals, a $30,000 bursary, a spot in the fashion show calendar, and editorial coverage in FASHION Magazine. José Manuel St-Jacques and Simon Bélanger, the talented duo behind the name, participated in the competition back in 2011 but finished behind Montreal-based designer, Martin Lim. We can expect to see similar strong influence from Japanese and Spanish design, balanced with royal court elegance of the renaissance period.

 

UNTTLD MBSU

Image: George Pimentel

  1. Sid Neigum is returning to the runway, despite London Fashion Week debut. Having had the opportunity to display his autumn/winter 16 collection abroad in a London-based showroom last month, he’s making a point to keep close ties with his Canadian roots. As a highlight for tonight’s fashion week commencement, the runway opener will allow show-goers the chance to witness the dynamism of his conceptual designs; something not easily delivered in presentation form. And as proud as we are of his global success, we’re selfishly ecstatic he’s back. If any one designer is Canadian archetype of unpretentious talent, it’s Sid.

 

Sid Neigum

Image: WJ London

 

  1. After showing their last few ready-to-wear collections as a part of Paris Fashion Week, Greta Constantine returns to their homeland to close out the week on Friday evening. Designers Stephen Wong and Kirk Pickersgills have a-listers from Angelina Jolie to Jennifer Hudson and distinguished designers like Victoria Beckham on their radar, so we’re having an egotistical episode of massive Canadian pride to have them back. Although a pitched tent may not fulfill the grandeur of their showing at the Paris landmark, Le Meurice Hotel, home is home.

 

Greta Constantine

Image: Frank Mura

 

Header Image: Anushila Shaw